Mkt Study guides, Class notes & Summaries

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Summary -  Survey Research Methods (E_MKT_SRM)
  • Summary - Survey Research Methods (E_MKT_SRM)

  • Summary • 85 pages • 2024
  • Extensive summary of all lecture slides and notes, to help you study for the exam!
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Consumer Marketing E_MKT_CM Summary all articles 23/24
  • Consumer Marketing E_MKT_CM Summary all articles 23/24

  • Summary • 24 pages • 2023
  • this is a summary of all the articles you are supposed to read for the course Consumer Marketing (MSc Marketing) at the VU.
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Summary ALL Academic Papers - Brand Management (E_MKT_BMAN)
  • Summary ALL Academic Papers - Brand Management (E_MKT_BMAN)

  • Summary • 64 pages • 2024
  • Extensive summary of all Academic Papers required for the exam of Brand Management. Will help you understand all concepts for the exam!
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Marketing Strategy (E_MKT_MSTRAT) full summary
  • Marketing Strategy (E_MKT_MSTRAT) full summary

  • Summary • 62 pages • 2023
  • Full summary of: - Knowledge clips - Lectures - Homework questions - Articles
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MKTG 3340 Final Exam Questions With Complete Solutions
  • MKTG 3340 Final Exam Questions With Complete Solutions

  • Exam (elaborations) • 19 pages • 2023
  • Role of Marketing correct answer: Generate profitable revenue When a marketer can describe something it is called a correct answer: product concept After buying an item we experience what? correct answer: cognitive dissonance Ways to engage consumers, directly or indirectly correct answer: -Directly: physically, email newsletters, one to one basis, calling, sending direct ads/texting, create relationship, personalizing advertising toward you -Indirectly: social media, PR, content m...
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MKT 315 Topic 4 Midterm Exam LATEST SUMMER-FALL SESSION 2023-24 EXAM UPDATE (GCU)
  • MKT 315 Topic 4 Midterm Exam LATEST SUMMER-FALL SESSION 2023-24 EXAM UPDATE (GCU)

  • Exam (elaborations) • 8 pages • 2023
  • MKT 315 Topic 4 Midterm Exam LATEST SUMMER-FALL SESSION 2023-24 EXAM UPDATE (GCU)
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Samenvatting Principles and Practice of Marketing 10/e -  Marketing (ECB2MKT) Samenvatting Principles and Practice of Marketing 10/e -  Marketing (ECB2MKT)
  • Samenvatting Principles and Practice of Marketing 10/e - Marketing (ECB2MKT)

  • Summary • 182 pages • 2024
  • Everything you need to know for the marketing exam. You really don't want to read 907 pages, I would know haha... Also, don't worry about that I might have left out something important out because I didn't. Literally, everything you have to know is in there. Only thing I didn't summarize is the articles. There are some typo's here and there, but you'll read over them. Good luck!
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MKTG 445 exam 1 (100% Verified Solutions)
  • MKTG 445 exam 1 (100% Verified Solutions)

  • Exam (elaborations) • 15 pages • 2023
  • what is the goal of all businesses correct answers survival *we ensure this by being profitable *we make a profit by generating more revenue than costs incurred what is the goal of marketing correct answers to raise revenues, or at an even more basic level, market share market share correct answers is always expressed as a percentage and is used to monitor growth market share = (our sales in x product category) / (total industry sales in product category x) how do we raise market sh...
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MKT 300 - Exam 1 - UKY Hapke Complete Questions And Answers
  • MKT 300 - Exam 1 - UKY Hapke Complete Questions And Answers

  • Exam (elaborations) • 5 pages • 2023
  • MKT 300 - Exam 1 - UKY Hapke Complete Questions And Answers
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Test Bank for MKTG, 14th Edition Charles W. Lamb, Joe F. Hair Carl McDaniel - All Chapters (1-19 ) Latest 2024 A+ Test Bank for MKTG, 14th Edition Charles W. Lamb, Joe F. Hair Carl McDaniel - All Chapters (1-19 ) Latest 2024 A+
  • Test Bank for MKTG, 14th Edition Charles W. Lamb, Joe F. Hair Carl McDaniel - All Chapters (1-19 ) Latest 2024 A+

  • Exam (elaborations) • 485 pages • 2024
  • Test Bank for MKTG, 14th Edition Charles W. Lamb, Joe F. Hair Carl McDaniel - All Chapters (1-19 ) Latest 2024 A+
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