Promotional advertising Study guides, Class notes & Summaries
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MARKETING 351 FINAL CSUF LATEST UPDATE GRADED A+
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MARKETING 351 FINAL CSUF LATEST 
 
UPDATE GRADED A+ 
 
product life cycle 
 
promotional mix the combination of promotional tools—including advertising, public 
relations, personal selling, sales promotion, and social media—used to reach the target market 
and fulfill the organization's overall goals 
 
promotion Communication by marketers that informs, persuades, and reminds potential 
buyers of a product in order to influence an opinion or elicit a response 
 
AIDA concept and it's appl...
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WGU C201 Business Acumen Chapter 11, 12, 13: Marketing Already Passed
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WGU C201 Business Acumen Chapter 11, 12, 13: Marketing Already Passed Marketing The process for discovering unmet customer needs, researching potential markets, producing goods or services to satisfy targeted customers, promoting, pricing, and distributing. The organizational function and set of processes for creating, communicating and delivering value to customers, managing customer relations, advocates ideas or viewpoints and educating others. 
How does marketing create utility? Creates time,...
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CAA Final Exam Questions and Answers with Complete Solution.
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CAA Final Exam Questions and Answers with Complete Solution. 
Media that offer opportunities for dialogue and two-way conversations between 
companies and customers, as well as among consumers, are most accurately 
descnbed as.......... 
A. intersctive 
B. engaging 
C. niche 
D. addressable 
E converging - ANSWER A 
Which of the following most accurately identifies the strength of newspapers and 
magazines? 
A. delivering personalized 
B. creating two-way communication 
C. delivering information...
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MKTG 330 CSULB Moisio Exam 1 question and answers graded A+ 2024/2025 passed
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MKTG 330 CSULB Moisio Exam 1 
Objectives of MARCOM Programs - correct answer Informing, Persuading, Inducing Action 
 
Informing - correct answer Telling customers about their products, services, and terms of sale 
 
Persuading - correct answer convincing customers to choose certain products and brands, shop in particular stores, go to certain websites, attend certain events, and other specific behaviors 
 
Inducing Action - correct answer getting customers to make a purchase or action that is f...
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IRC Exam|Latest Update Complete With Questions with A+ Graded Answers
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IRC Exam|Latest Update Complete With Questions with A+ Graded Answers 
For Legal Purposes, what should a business do that collects marketing information from its online customers 
post its privacy policies on its website 
 
 
After several failed attempts to get product information from Payton manufacturing, Mr. Jones Places a $150,000 order with Morgan industries. why did Payton lose the large order 
Its employees did not have access to current technology 
 
 
What is an important purpose of pr...
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ARE 136 CH 2, ARE 136 CH 3, ARE 136 CH 4, ARE 136 CH 5, ARE 136 CH 6, ARE 136 CH 7, ARE 136 CH 1 Exam Questions and Answers
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ARE 136 CH 2, ARE 136 CH 3, ARE 136 CH 4, ARE 136 CH 
5, ARE 136 CH 6, ARE 136 CH 7, ARE 136 CH 1 Exam 
Questions and Answers 
9. Advertising changed commerce, but not society - Answer-b. False 
1. Media fragmentation is a big plus for consumers but a disadvantage for advertisers 
and agencies - Answer-a. True 
2. The underlying role and purpose of advertising and promotion has changed 
drastically and will continue to change. - Answer-b. False 
3. Despite the explosion of new media in recent ye...
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MKTG 330 CSULB Moisio Exam 1 Questions & Answers Correctly Answered.
- Exam (elaborations) • 12 pages • 2024
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Objectives of MARCOM Programs - Informing, Persuading, Inducing Action 
Informing - Telling customers about their products, services, and terms of sale 
Persuading - convincing customers to choose certain products and brands, shop in particular 
stores, go to certain websites, attend certain events, and other specific behaviors 
Inducing Action - getting customers to make a purchase or action that is far more immediate than 
delayed in nature 
Marketing Communications - represents the collection...
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CAA Final Exam Questions and Answers with Complete Solution.
- Exam (elaborations) • 37 pages • 2024
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CAA Final Exam Questions and Answers with Complete Solution. 
Media that offer opportunities for dialogue and two-way conversations between 
companies and customers, as well as among consumers, are most accurately 
descnbed as.......... 
A. intersctive 
B. engaging 
C. niche 
D. addressable 
E converging - ANSWER A 
Which of the following most accurately identifies the strength of newspapers and 
magazines? 
A. delivering personalized 
B. creating two-way communication 
C. delivering information...
-
Principles of Marketing Kotler/Armstrong Comprehensive Exam || All Chapters’ Questions & Answers (Graded A+)
- Exam (elaborations) • 33 pages • 2024
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Principles of Marketing Kotler/Armstrong Comprehensive Exam || All Chapters’ Questions & Answers (Graded A+) 
Principles of Marketing Kotler/Armstrong Comprehensive Exam || All Chapters’ Questions & Answers (Graded A+) 
 
Any paid form of non personal presentation and promotion of ideas, goods, or services by an identified sponsor is called _______________. 
 
A) advertising 
B) public relations (PR) 
C) sales promotion 
D) direct marketing - ANSWER - C) sales promotion 
 
The strategic bl...
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DECA 455 Vocabulary Final Questions With Correct Answers| download to pass|2024|48 Pages
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accounting - ️️The discipline that keeps track of a company's financial situation. 
 
Ad Council - ️️A nonprofit organization that helps produce public service advertising campaigns for government agencies and other qualified sponsors. 
 
ad layout - ️️A sketch that shows the general arrangement and appearance of a finished ad. 
 
adaptation - ️️Changing an existing product and/or promotion to better suit the characteristics of a targeted country or region. 
 
adjacent colors - ...
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