COM2602 Assignment 1 (COMPLETE ANSWERS) Semester 2 2024 - DUE August 2024 ; 100% TRUSTED Complete, trusted solutions and explanations. For assistance, Whats-App 0.6.7-1.7.1-1.7.3.9. Ensure your success with us .. QUESTION 1
COMMUNICATION IN THE ORGANISATION
1.1 There is a debate between communic...
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COM3708 Assignment 1 PORTFOLIO Semester 2 2024 - DUE 9 September 2024 QUESTIONS WITH ANSWERS
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TABLE OF CONTENTS
1. INTRODUCTION .................................................................................................... 3
2. COMMUNICATION IN THE ORGANISATION ....................................................... 3
2.1. Concept of Strategy.......................................................................................... 3
2.2. Strategic role of Communication ...................................................................... 6
3. THE RATIONALE FOR INTEGRATING ORGANISATIONS’ COMMUNICATION .. 7
3.1. Communication integration ............................................................................... 7
3.2. Historical development of communication integration ...................................... 8
3.3. The alignment of messages from all sources ................................................. 10
4. COMMUNICATION INTEGRATION PROCESSES .............................................. 12
4.1. Operational process drivers for making integration a strategic imperative ..... 12
4.2. Success of an organisation’s communication and its integration ................... 15
Terms of use
By making use of this document you agree to:
4.2.1. The impact of unplanned communication ................................................. 15
• Use this document as a guide for learning, comparison and reference purpose,
4.2.2. The •time
Notperspective
to duplicate, reproduce and/or
of various typesmisrepresent the contents
of communication of this document as
......................... 16your own work,
• Fully accept the consequences should you plagiarise or misuse this document.
5. INTEGRATED COMMUNICATION MEASUREMENT .......................................... 16
Disclaimer
6. CONCLUSION ......................................................................................................
Extreme care has been used to create this document, however the contents are provided 17“as is” without
any representations or warranties, express or implied. The author assumes no liability as a result of
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7. REFERENCES and use of the contents of this document. This document is to be used for comparison, 17 research
and reference purposes ONLY. No part of this document may be reproduced, resold or transmitted in any
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