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CMN 176 Final Exam Questions with correct Answers
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CMN 176 Final Exam Questions with correct Answers
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CMN 176 Final Exam Questions with correct AnswersDaphne Bavelier's TED talk - Answer- gamers can actually see better, they see more detail
noticing different levels of gray, help with fog driving
advantage in multi-object tracking
advantage in multitasking
better mental rotation (Tetris looking blocks)
Shawn Green: Vid Games and Cognitive Skills - Answer- action video games training produces enhancements in skills that generalize well beyond the trained environment.
they actually have such a big impact that it might start to have real-world impact
curing lazy eye, enhance skillset of laparoscopic surgeons or pilots
Enhancing Outcomes from vid games Lecture: - Answer- AVGP (action vid game players) - performed better against distractions
better at backwards masking: - visual target is more difficult if quickly followed by a distractor
Not much difference in Forward masking: target is more difficult to see if quickly preceded by another display
What are action video games? - Answer- They are action video games...? include: Shooters, Fighters, and Racing games (Mario Kart)
What do Action video games have in common? - Answer- Ummm They have action in it?
Determining Causality - Answer- They made 1 sample group play action video games, and 1 group play non-action video games for a few weeks, a few hours per day. Action video game players were performing much better after the study.
Probabilistic Inferences - Answer- computing the probability that each choice is correct given available information
Questions from the Green (2018) paper. - Answer- Given appropriate training, the human can improve on most perceptual and cognitive tasks
Help People with lazy eye, help people with dyslexia, help drone pilots and surgeons
Action games produce enhancements skills
Effectiveness of in-game advertising - Answer- Perceived realism of sports games benefited from brand placement
Recall - Answer- Unaided info retrieval from memory "fill in the blanks"
Recognition - Answer- Aided identification of an object as familiar. Includes targets and foils.
Attention - Answer- Eye tracking, heart rate
Attitudes and intention - Answer- How they felt about the Brand after seeing it in game
Purchase behavior - Answer- Likelihood of purchasing something from the promoted Brand
Explicit memory: - Answer- Attempting to consciously remember events(recall and cognition)
Implicit memory - Answer- Prior event access a subsequent event without explicit recall of prior event (priming). Implicit memory is measured with word fragment completion tasks (eg. A___E for "apple"
DUI and racing games - Answer- Anti-DUI ads were more effective among players with higher DUI intentions (issue involvement and counter arguing)
Anti DUI ads were more effective among players that experienced "transportation"
DUI and shooters - Answer- Not much about DUI in shooting games, but I assume it didn't work as well cuz not correlated
Focal placement - Answer- Close to the player
Inexperienced players were able to recall more focal ads compared with experienced.
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